“Breaking News: YouTube Unveils Game-Changing AI Features, Including a TikTok-Inspired Video Editing App!”
“Introducing YouTube Create: The Ultimate CapCut Competitor
In a thrilling announcement made at the ‘Made on YouTube’ event this morning, YouTube has unveiled its latest game-changer – YouTube Create. This innovative tool is meticulously crafted to empower creators by providing a comprehensive suite of production tools for editing both Shorts and longer videos.
Much like ByteDance’s CapCut, originally tailored for TikTok users but embraced by content creators across platforms like YouTube Shorts and Instagram Reels, YouTube Create is designed as a one-stop solution for mobile editing. Its impressive launch lineup boasts a wide array of features, including editing and trimming functionalities, automatic captioning, voiceover editing capabilities, and a treasure trove of filters, effects, transitions, and royalty-free music in its library.”
✨ introducing YouTube Create
— TeamYouTube (@TeamYouTube) September 21, 2023
a new easy-to-use editing app that helps you make high-quality vids & can publish to YouTube 🎬
now in *beta* in 8 countries on Android
we want your feedback 📣
download in Play Store: https://t.co/eV3LZP8N2b
more info: https://t.co/HnbJhl8oR7 pic.twitter.com/1tCyKAYvtu
“Unlocking Video Creation: YouTube’s Game-Changing Tool, Create
In a recent blog post, YouTube acknowledged the challenges that often deter first-time creators from sharing their videos. They understand the hurdles in the production process and want to eliminate them. In their own words, “We know the production process for videos can be difficult and often prevents that first-time creator from uploading their first video.” This understanding has led to the creation of YouTube Create, a free-of-charge tool designed to simplify and streamline video production, whether it’s for Shorts or longer videos. The goal is to enable creators to focus their energy on what truly excites them creatively.
What makes YouTube Create even more exciting is that it has been developed with the active involvement of creators themselves. YouTube values its creator community’s input, and they plan to continue collaborating to enhance the tool with new features and capabilities in the future.
Starting today, Android users in the U.S., U.K., Germany, France, Indonesia, India, Korea, and Singapore can access the YouTube Create app. This global rollout ensures that creators from diverse backgrounds can benefit from this user-friendly video production solution.
At the ‘Made on YouTube’ event, CEO Neal Mohan also revealed a range of AI-driven tools, including the innovative ‘Dream Screen’ feature, which automatically generates AI backgrounds for Shorts videos. These additions showcase YouTube’s commitment to empowering creators with cutting-edge technology and resources.”
YouTube, renowned as a premier distribution platform for content creators, is taking its commitment to creators a step further by integrating itself into the production pipeline. At the ‘Made On YouTube’ event, CEO Neal Mohan unveiled a suite of AI-driven tools aimed at sparking inspiration and streamlining the video creation process.
These cutting-edge tools are poised to elevate the creator experience on YouTube Shorts, the platform’s short-form content section. Three years after introducing its TikTok competitor, YouTube is now empowering its short-form content community to craft videos that transcend ordinary boundaries. One standout feature, the ‘Dream Screen,’ promises to transport Shorts creators into fantastical settings by harnessing the immense power of generative AI. Users simply input their creative ideas for settings into the Dream Screen, and in return, they receive AI-generated backgrounds that are nothing short of extraordinary.
During the ‘Made On YouTube’ event, Mohan emphasized that YouTube’s foray into AI technology represents a pivotal moment for aspiring creators. He stated, “Many people today believe that becoming a YouTuber is out of their reach. At YouTube, we want to make it so everyone can feel like they can create. We feel like generative AI will make that possible.” With these AI tools, YouTube aims to break down barriers and make the creative process accessible to all, empowering a new generation of content creators.”
YouTube’s embrace of artificial intelligence goes beyond the impressive Dream Screen. The platform is actively working on a game-changing feature called “AI-generated insights.” Starting from the next year, these insights will seamlessly integrate into YouTube Studio, offering valuable assistance to creators battling writer’s block.
The concept behind “AI Insights” is simple yet incredibly powerful. It’s designed to ignite your creative spark and provide valuable suggestions based on your audience’s viewing habits on YouTube. A recent post summarizing the highlights of this year’s ‘Made On’ announcements states, “AI Insights is designed to help spark your next idea and outline suggestions based on what your audience is already watching on YouTube.” In their initial tests, over 70 percent of survey participants reported that AI Insights significantly aided them in developing and testing video ideas.
This innovative use of AI promises to be a game-changer for creators, offering a wealth of inspiration and ideas derived from real-time data and viewer preferences. Say farewell to writer’s block and hello to a new era of content creation powered by AI-driven insights.”
YouTube’s strategic adoption of artificial intelligence aims to drive more users to its short-form content hub. During the ‘Made On’ event, YouTube proudly announced that Shorts now garners a staggering 70 billion daily views from its two billion monthly logged-in users.
Beyond the realm of Shorts, AI is poised to enhance various aspects of YouTube’s business. Creators have already been equipped with a tool that effortlessly transforms their long-form videos into engaging Shorts. Furthermore, YouTube is preparing to launch an incubator program specifically designed for music creators, which will play a pivotal role in shaping its artist-centric approach to AI.
At the ‘Made On’ event, attendees received more insights into this groundbreaking incubator initiative. Singer-songwriter Charlie Puth took the stage alongside YouTube Global Head of Music, Lyor Cohen, to reveal his involvement in the program. Puth joins a roster of international pop stars such as Anitta and Juanes, all set to explore the creative potential of AI.
Cohen shared exciting news about AI-driven suggestions that will revolutionize the Creator Music platform—an audio licensing service introduced earlier this year. While AI holds immense promise, Cohen emphasized that it should be viewed as a tool to amplify and accelerate artists’ creativity rather than a replacement for human creation. He stated, “There is no replacement for human creation. We see AI as a tool that can be used by artists to amplify and accelerate their creativity and creation.”
Additional features discussed during the ‘Made On’ presentation include integration with Aloud, enabling creators to dub videos into multiple languages, and the introduction of YouTube Create, a promising new app.