Addison Rae Net Worth

Addison Rae is an American social media personality, singer, dancer, and actress. She was born on October 6, 2000 in Lafayette, Louisiana. In 2019, she became famous on TikTok after posting dancing videos. She has over 88 million followers, making her the fourth most-followed person on the platform.

In 2020, Rae was the highest-paid TikTok personality in the world with $5 million in pre-tax earnings. In 2021, she earned $9 million. Forbes Magazine named her the highest earning TikToker in 2021.

In 2021, Rae signed with Atlantic Records and made her debut as a singer with her song “Obsessed”. She also signed a Netflix film titled, “He’s All That”.

Rae’s other songs include:

“2 die 4” (feat. Charli XCX)
“I got it bad”
“Nothing On (But The Radio)”
“it could’ve been u”

Rae’s net worth is estimated to be at least $15 million.

Yeah, Addison stays pretty busy, so it should come as no surprise that all these projects bring in pretty big paychecks. According to Celebrity Net Worth, Addison is already worth $15 million and something tells us, that number is going to go way up.

Addison Rae Business

Addison Rae income sources

Addison Rae’s income comes from multiple sources, including:

Social media platforms like TikTok, Instagram, and YouTube
Brand endorsements, commercials, and partnerships
Merchandise
Production deals
Acting
Music
Makeup line

As of 2023, Rae’s annual income is around $1 million. Her estimated net worth is $20 million.

Rae became famous by posting dance videos on TikTok. She has over 80 million followers on TikTok. She also has large followings on Instagram, Facebook, and YouTube.

Rae has marketing deals with: adidas, Pandora, Vital Proteins, American Eagle.

She also released her debut single Obsessed on all major music streaming platforms. The song has over 41 million streams on Spotify.

Addison Rae Business ideas

Merchandise Line: Expand her existing merchandise line, featuring her branding, catchphrases, or unique designs. This can include clothing, accessories, and lifestyle products.
Beauty and Skincare Brand: Launch a beauty or skincare brand with products curated by Addison Rae. She can collaborate with experts to develop cosmetics, skincare, or beauty tools.
Fashion Collaboration: Partner with fashion brands for collaboration collections, designing clothing lines or limited-edition items that reflect her style and fashion preferences.
Online Fashion Store: Start an online fashion store that curates and sells clothing and accessories curated by Addison Rae, catering to her audience’s fashion tastes.
Online Fitness and Wellness Programs: Given her active lifestyle, create online fitness or wellness programs, including workout routines, meal plans, or mindfulness practices, to inspire and educate her audience.
Podcasting: Launch a podcast on topics that interest her or are relevant to her audience, bringing in experts and influencers as guests. Monetize the podcast through advertising, sponsorships, or premium content.
Music Career: Continue pursuing a music career, releasing singles, albums, and music videos. Explore opportunities for collaborations with other artists.
Acting and Entertainment: Pursue acting opportunities in film, television, or online series, leveraging her growing popularity to secure roles and expand her entertainment career.
Digital Marketing and Social Media Consulting: Offer digital marketing and social media consulting services to businesses looking to enhance their online presence and connect with Gen Z audiences effectively.
Online Courses and Workshops: Share her knowledge and insights into content creation, social media strategy, or personal branding by offering online courses or workshops to aspiring influencers.
Event Hosting and Appearances: Host virtual or live events, including Q&A sessions, workshops, or fan meetups, with paid ticket options. These events can include exclusive content and interactions with fans.
Charitable Initiatives: Use her platform to support charitable causes or launch her own nonprofit organization. Fundraising events and partnerships with charities can help make a positive impact.
Personal Branding Coaching: Provide coaching and consulting services to individuals looking to build and enhance their personal brands, leveraging Addison Rae’s experience in social media.
Tech Startup Investments: Invest in or partner with tech startups or emerging businesses, especially those related to social media, content creation, or digital entertainment.
Book Authorship: Write a book or memoir sharing her experiences and insights as a social media influencer and content creator.