LaurDIY’s Business Ideas

LaurDIY is the YouTube channel of Lauren Kobayashi Riihimaki, a Canadian YouTuber, vlogger, rapper, singer, and actress.  She joined YouTube on December 1, 2011 and has 8.36 million subscribers.  Her videos are mostly sewing-related.  She also has a vlog channel and a podcast called Wild ‘Til 9. 

Riihimaki started posting DIY tutorial videos on her site during her first year at the University of Toronto. She then joined YouTube and mostly used the site to share her sewing-related videos. 

Riihimaki was born on August 11, 1993. She is engaged to Jeremy Lewis. 

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LaurDIY’s Business

LaurDIY’s income

LaurDIY is estimated to earn between $78.5K and $1.8M per year from their YouTube channel. Their monthly income is estimated to be $145.1K. 

According to Influencer Market Hub, YouTubers make an average of $0.018 per ad view. Rates can range from $0.10 to $0.30 per ad view. 

LaurDIY is located in California.

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LaurDIY’s Business Ideas

1. Crafting and DIY Product Line: Expanding her merchandise line to include crafting and DIY-related products. This could include craft kits, DIY project materials, and tools.
2. Online DIY Workshops: Offering online DIY workshops and tutorials that cater to her audience’s interests, allowing them to create projects alongside her in real-time.
3. Crafting Subscription Box: Creating a monthly or quarterly crafting subscription box that provides subscribers with DIY project materials and step-by-step instructions to create unique crafts at home.
4. Crafting Book: Publishing a crafting book that features detailed DIY tutorials, creative projects, and craft ideas for different seasons and occasions.
5. Crafting App or Platform: Developing a mobile app or online platform that provides a community for DIY enthusiasts to connect, share their creations, and access exclusive DIY content and resources.
6. Home Decor Line: Designing and launching a home decor line that includes products such as wall art, bedding, and decorative items inspired by her DIY projects.
7. DIY Event Hosting: Organizing DIY and crafting events, workshops, or retreats where fans can meet LaurDIY in person, participate in crafting activities, and purchase exclusive merchandise.
8. YouTube Channel Management: Offering services as a YouTube channel manager or consultant to help other DIY and lifestyle content creators grow and manage their channels effectively.
9. Licensing and Collaborations: Collaborating with crafting brands or manufacturers to create co-branded products or DIY kits that feature her unique designs and projects.
10. Crafting Masterclasses: Hosting advanced crafting and DIY masterclasses for experienced crafters looking to learn new techniques and take their skills to the next level.
11. Eco-Friendly Crafting: Focusing on sustainable and eco-friendly crafting materials and products to appeal to environmentally conscious consumers.
12. Charitable Initiatives: Using her platform to support charitable causes related to crafting, creativity, and education.
13. Crafting Challenges: Creating and hosting crafting challenges or competitions for her audience, encouraging them to showcase their creativity and win prizes.
14. Crafting Supplies Store: Opening an online or physical store that sells crafting supplies, materials, and tools curated by LaurDIY, making it easier for her fans to find the materials for her projects.
15. Crafting Retreats: Organizing crafting retreats in picturesque locations, where participants can immerse themselves in DIY projects while enjoying a unique vacation experience.